Project Overview + Topic
In this collaborative group assignment, we were tasked with trying to come up with creative solutions to improve the student experience at York University's Keele campus. With the focus of the York Lanes shopping centre in mind, we created an app to improve the heavy foot traffic and long wait times that students experienced which caused them to avoid this space.
Paniz, Leah, Heidi, Ivy
improving user experience
The system we wanted to create is an app used for finding busy and available times in stores, as well as for seating
The app was to be named Fast Lanes and would be available on all smartphones. The app would be targeted largely towards students (Undergraduate and Masters) and faculty of York University
York Lanes is an area that is visited by a lot of students for various services throughout the day. Unfortunately, many of the stores are crowded with people and have long wait times and issues with availability that draws people away from wanting to use these services.
We had to experience the space and its limitations before being able to decide what we were creating
The first step was to create an AEIOU (Activity, Environments, Interactions, Objects, Users) analysis based on the York Lanes environment. and creating the app requirements
Use Cases and Scenarios
Began with making use cases and scenarios and flow diagrams as well as a system map to contextualize how our app would work
Next, a style guide was created with initial sketches for the design of the app before the consent forms, interview scripts, and questionnaires were made with our ethics approval
Soon after, we began creating the app prototype on Figma since it was a collaborative space we could all work together on as a team
Working on Figma and User Testing
We pursued the thematic design of a racetrack to symbolically reference the fast efficiency of our application
The design is created to remain consistent while using abstract concepts to display the theme to avoid overwhelming the user
The colours red and grey are used consistently throughout the design to visually reflect the thematic colours and feeling of the mall itself that was observed during the initial observations of the environment
Overall, the user testing of Fast Lanes was successful and helped the team determine what recommendations and changes could be made to the app.
Proposed Solution and Results
The application would provide estimated wait times for lineups at the restaurants and stores located in York Lanes as well as notifications for available seating and crowded locations. It would also provide some additional information about the various stores in York Lanes, such as opening hours, menu items and location. As a final step to our project, we created a video displaying of the app prototype and viewed the main problems that were found during testing and proposed various recommendations. Although these recommendations weren't fulfilled, they provided a more thorough learning experience in the process.